PBE Eblast Analytics

Who is Opening Your Email Blasts?

See who is or isn’t receiving your Eblasts, opening your messages, or clicking on the links inside.

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Keep an Eye on Your Unsubscribers & Re-Engage Them

After you send a bulk email, see who unsubscribes and possibly reengage with them.

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Eliminate “a_service_of@showroomexchange.com” from e-blasts

If you’re not using a free web-based email service provider,* such as hotmail.com, outlook.com, gmail.com etc. (aol & yahoo are exceptions) i.e.; if you’re using your own domain similar to anyname.com, your_company_name.com or your_showroom_name.com, you can avoid sending e-blasts that say…

FROM: your_name@your_company_name.com (sent on behalf of a_service_of@showroomexchange.com)

and with a couple of steps, your e-blast recipients will see your YOUR address in the FROM field, without any mention of “a_service_of@showroomexchange.com”:

FROM: your_name@your_company_name.com

.

2 STEPS:

** The following instructions are technical. The person who maintains your registrar should be familiar with them. Alternatively, you can contact the registrar’s technical support team. **

STEP I:
Ask the person who maintains your domain name records to add the contents in the parenthesis #A to your zone file’s SPF record:

#A (include:mta.showroomexchange.com)
NOTE: (~all) is recommended instead of (-all)

If an SPF record does not already exist, one must be created.

If you’re not sure who your registrar is, visit www.godaddy.com/whois to look-up your domain name and look for the line identified with “Registrar“.

 

STEP II:

When the change is completed on your end, email help@readytoview.com. We will use the following tools/web-links to verify the same:

http://mxtoolbox.com/spf.aspx
http://www.kitterman.com/spf/validate.html

Once verified, we’ll flip a switch on our end and ask you to logout/login once.
With your next login your e-blasts will originate from your company email address.

 

* related:

http://blog.showroomexchange.com/dmark-policy/

http://en.wikipedia.org/wiki/Sender_Policy_Framework